
Training & Support

Home Care Training, Resources & Support
Joining Bridgewater Home Care’s franchise is an exciting time for any individual. Not only is it rewarding, but it gives you the chance to join a successful business model, whilst gaining the independence to run it as your own. But that doesn’t mean you’re completely left to your own devices. We’re here to help your franchise be the best it can be with our varying methods of ongoing support and training.
Read on to find out more about how we help you…

What training do I need to run a Bridgewater Home Care franchise?
To run a successful Bridgewater Home Care franchise, there are several systems and processes that you’ll need to receive training on. That’s why we provide support on the following:

Care standards and CQC compliance
At Bridgewater Home Care, we know what it takes to provide an exceptional level of care to our clients, and ensure our franchisees and care specialists adhere to these standards too. It’s essential for home care businesses such as ours to remain compliant with the regulations set by the Care Quality Commission (CQC) – the industry’s regulatory body. This ensures our clients are kept safe and protected when under our care.
What support does Bridgewater provide?
Bridgewater offers franchisees the support of its very own brand compliance team, bolstered by our brand compliance lead, Sally. With over 20 years of experience in the care industry; including time spent in a variety of positions – such as field care supervisor and registered manager – Sally has a better understanding than most about what it takes to uphold high standards of care. This knowledge is passed on to all our franchisees so they can ensure they maintain CQC compliance and provide high-quality care.

IT and technology systems
No home care business can achieve success without having access to high-quality IT and technology systems. These can help you organise the schedule of your care specialists, establish policies and procedures for care specialists to follow, and utilise CRM systems.
What support does Bridgewater provide?
Our IT infrastructure is an important part of our business operations, ensuring we have the right systems and procedures in place to support our clients and our staff, whilst supporting our business to run efficiently and remotely where necessary. Our Franchise Partners benefit from the support of our IT support team, providing Bridgewater Home Care franchisees with initial set up and ongoing IT support.
Our Franchise Partners receive initial set-up support including:
- Company intranet
- Company email and software accounts
- Installation of software and CRM systems
- Training on IT systems
- IT strategy and planning

Marketing and branding
It’s no use running an exceptional care service if no one knows about it. That’s why it’s important to utilise marketing and branding every step of the way. This means ensuring your website is up to date, your content is optimised for Google, and that you utilise your expert advice that helps prospective clients source the care they need (which will hopefully be yours!).
What support does Bridgewater provide?
Bridgewater Home Care have both in-house marketing and a long-established relationship with a digital marketing agency – who have years of experience working with us – and specialise in branding, PR, digital marketing, and social media. We have a dedicated team of content writers, social media managers, and website developers who work with us to grow and develop the Bridgewater brand.
Franchise Partners are provided with the support and expertise of the marketing team, including:
- Initial local website set-up
- Branding and logo template package
- Initial marketing pack including business cards, flyers and brochures
- Marketing strategy support and planning
- And much more….

Recruitment and HR best practices
Your home care business will only be as successful as the care specialists you are able to recruit. So it’s important that you’re able to attract top talent within the industry, ensuring that potential recruits have had all the necessary background checks and experience to fulfil the role.
What support does Bridgewater provide?
Being a business owner can create some uncertainties around various business processes, in particular Human Resources. At Bridgewater Home Care we want to support our Franchise Partners when they join our business opportunity, and provide ongoing HR support to ensure the needs of the business are met.
Franchise Partners can benefit from a range of services at their request including:
- Template contracts and HR documentation
- Day-to-day guidance
- Full HR policies and procedures
- Ongoing employment advice
- Ongoing HR support

Financing and funding
With any business venture, you’ll most likely need to secure funding to ensure your investment succeeds as much as it can. But, this can be hard to understand and navigate without the help of someone who has been through it themselves.
What support does Bridgewater provide?
Bridgewater Home Care has long-standing relationships with high street banks to enable you to access finance at the best terms and attractive rates. When joining our franchise, you will be supported to:
- Create your own business plan
- Project the first 3 years of your business
- Assess the financial requirements of your business
This all helps to ensure you are well capitalised for success, and secure preferential finance deals for your new business. Whatever support you need, Bridgewater is at hand to help.
For more information, check out our FAQs page.
3 top tips for joining Bridgewater Home Care…from Phil Eckersley
If you’re interested in joining Bridgewater Home Care’s franchise, but are unsure about what it means to be a franchisee, our Founder, Phil Eckersley, has three top tips to help you get started.
Not only has he been a successful entrepreneur since 2010, and a franchisor since 2021, he’s also been a franchisee himself. This means he knows exactly what it takes to drive success in your own business and within your exclusive territory.
“My first tip for franchisees is to ensure that they learn from our own mistakes. No one’s perfect, and mistakes within running a business are bound to happen. We’ve been through a lot of challenges over the years, and this first hand experience is what our franchisees gain a huge amount of value from. They are mentored and supported to make the best decisions for their business. Similarly, ensure you learn from your own mistakes, it is what and how you learn from them that shapes you and your business. It’s okay to make a mistake once, but ensure you learn from it and don’t make the same mistake twice.”
“Joining a franchise business model isn’t always going to be easy. In fact, there will likely be challenges you encounter along the way. But, it’s how you react to these obstacles that will ultimately help you to succeed as a franchisee. And with Bridgewater’s support, we can help you overcome any issues you may have. As a former franchisee, I’ve already lived the experience – so am able to guide you through any problems that I’m more than likely to have already been through!”
“Running a home care franchise is an extremely rewarding opportunity. Your mission is to help people by providing top-quality care, and this should be your highest priority throughout the running of your local Bridgewater office. Fortunately, you’ll be joining an already established, high-quality care provider. This means you’ll be provided with all the tools you need to offer the best possible care to your clients.”
Join Bridgewater Home Care and invest in a low-risk, high-reward opportunity today
Are you seeking an investment opportunity that offers reduced risk but high financial rewards? Then it’s time to join the Bridgewater Home Care Franchise.
We’ll offer you the chance to be a part of an established brand, providing you with everything you need to see your own franchise business soar.
When you join Bridgewater, you’ll have access to:
- Mentorship from our founder, Phil – a former franchisee who knows the industry back-to-front
- Bespoke software to make your life much easier
- Marketing resources to get the word out about your territory
- Online systems so you can work anywhere
- And much more!
Want to find out more? Contact us today by making an enquiry on our contact form, or call 01942 215 888.










